Weboptimiser embraces Twitter

Twitter enjoys 'explosive' social media growth
08/04/2009

Twitter seeing traction in social media space

Issue Codes Social Media

Social media site Twitter saw its global traffic soar by over 700 per cent in the 12 months to February, new figures have revealed.

According to research company comScore, Twitter had ten million visitors from around the world in February, with four million of these consisting of US web users alone.

This represents US growth of more than 1,000 per cent compared with 2008, Sarah Radwanick of comScore said in a blog post.

"Twitter seems to be just about everywhere these days, infiltrating pop culture and challenging traditional communication channels," she remarked, going on to hint that soon-to-be-released figures for March suggest that the site also saw "huge" growth last month.

According to Hitwise, Twitter is currently the fifth most visited social media website in the UK. It is also the 50th most popular website overall, the web measurement company said.

Last week, rumours over a possible Google takeover of Twitter started to circulate, although Twitter founder Biz Stone played down the speculation in a post on his blog, stating that the company regularly talks with a variety of organisations on all kinds of subjects.